This brand started life through the generosity of Henry M. Leland in 1917, who named it after US President Abraham Lincoln. Starting out as a luxury car manufacturer that was supposed to compete with the likes of Cadillac and Rolls-Royce, Lincoln made its name for the public eye with the Continental. It came out as a surprise how good it was because of the fact that only Dusenberg and Chrysler had ever made a dent into the luxury car market. Lincoln gained an edge with its excellent V12 engine developed with the help of Ford. It was so good that Lincoln was required to halt the production of automobiles and sent more than 12,000 of such units out to Allied forces in the Second World War. After the war, Lincoln won the hearts of most luxury-craving customers with the Model K.
Lincoln’s success allowed Ford to grant it a longer leash with the launch of the Wixom Production Plant in Michigan. This facility would go on to produce the wonderful Ford GT supercar and several generations of the Ford Thunderbird. It was later merged with Mercury to benefit in terms of more conventional powertrains like the V8 for its less expensive models.
After the turn of the 21st Century, Lincoln drastically changed directions to produce beefier, more luxurious versions of Ford’s automobiles. There was the MKZ that mirrored the Taurus, MKX for the Escape, and the Navigator for the Explorer. With the exquisite Black Label trims available for all models, Lincoln still holds true to its roots.